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11 pro email marketing tips

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There’s a lot to learn when you’re new to email marketing. wouldn’t it be great to get wisdom from an email marketing pro? In this new infographic, we did just that. Get 11 email marketing tips from some of the best in the business.   Need an Expert Email Marketing Service?  Hire An Expert 1. Unsubscribes can be a good thing. I’ve learned you can’t please everyone. Removing people who aren’t that interested in hearing from me feels like a good cleaning job. Henneke Duistermat (Copywriting and Marketing Expert at Enchanting Marketing)   2. From name and subject line are extremely important. When I started email marketing I neglected perhaps the two most important aspects of a successful email: the subject line and from the name. It’s important subscribers recognize that the email is from your company and comes with a compelling subject line for maximum engagement. Kevan Lee (Director of Marketing at Buffer)   Need an Expert Email Marketing Service?  Hire An Exper...
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The Most Important Email Regulation That You Should Know

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  Sometimes it seems like the Internet is the Wild Wild West, and we’re all mysterious sharpshooters operating outside the law just trying to survive in this tougher world. You don’t look like you’re from around these here parts. Gif credit But email marketers must operate inside international email regulations when we send out our newsletters and drip campaigns. Some, like CAN-SPAM, have been around so long that email marketers probably don’t even think about it anymore — they just know how to follow it. But newer ones like CASL and GDPR might require further studying before you know them like the back of your hand. You might think that email regulations will make an email marketer’s life more difficult. However, email marketing only works if your audience wants to hear from you. Email regulations do their best to keep everyone’s information safe and inboxes unclogged. Email marketing can return an impressive ROI, but you don’t want to get sued or blacklisted because you didn’t kn...
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